Send ads to:

Blues Revue
Rt. 1, Box 75
Salem, WV 26426-9604

MEDIA ACCEPTED:

CD, DVD, Zip 100

APPLICATIONS:

QuarkXPress v6
(Include document, fonts, and images.)

Adobe Photoshop TIFF or EPS CS/v8

Adobe Illustrator EPS CS/v11

PDF
Adobe Acrobat Distiller (Distill as Press Quality), PDF/X-1a, or QuarkXPress v6 only. (Click here to download QuarkXPress v6 "Export Layout as PDF" settings.)

TRIM SIZE 8-1/8" Wide x 10-7/8" High
Full page 7-1/2 x 10 (7.5 x 10)
2/3 page 4-7/8 x 10 (4.875 x 10)
1/2 page vertical 3-5/8 x 10 (3.625 x 10)
1/2 page horizontal 7-1/2 x 4-7/8 (7.5 x 4.875)
1/2 page island 4-7/8 x 7-1/2 (4.875 x 7.5)
1/3 page vertical 2-5/16 x 10 (2.3125 x 10)
1/3 page horizontal 7-1/2 x 3-5/16 (7.5 x 3.3125)
1/3 page square 4-7/8 x 4-7/8 (4.875 x 4.875)
1/3 page island 3-5/16 x 7-1/2 (3.3125 x 7.5)
1/4 page vertical 3-5/8 x 4-7/8 (3.625 x 4.875)
1/6 page vertical 2-5/16 x 4-7/8 (2.3125 x 4.875)
1/12 page square 2-5/16 x 2-5/16 (2.3125 x 2.3125)
Center spread 15-1/2 x 10 (15.5 x 10)

Bleed Options: Add 1/8" for bleed to all sides; allow 1/4" live area for text at all sides.
Full page bleed
8-1/8 x 10-7/8 (8.125 x 10.875)
2/3 page bleed
5-1/8 x 10-7/8 (5.125 x 10.875)
1/2 page vertical bleed
3-7/8 x 10-7/8 (3.875 x 10.875)
1/3 page vertical bleed
2-5/8 x 10-7/8 (2.625 x 10.875)
Center spread bleed
16-1/4 x 10-7/8 (16.25 x 10.875)

° Ad must be accompanied by a proof.
° Label media and title all files using the advertiser's name.

GRAPHICS

° TIFF or EPS files only (no compression).
° All colors must be CMYK or Grayscale.
° No RGB, Pantone, Spot, Lab, or Indexed colors.
° No OPI information or Custom ICC profiles (see Color Settings, below).
° No Layers, Alpha Channels, or Transparencies.
° Images must be 85% to 115% in the layout application.
° Avoid cropping, skewing, or rotating images.
° Embed all links.
° Use Default Trap Information for text and assign proper Knockout/Overprint settings for images.
° PostScript Level 2 only.
° No registration or crop marks within ad files. If necessary, provide marks on the proof.

° Resolution:
266 ppi for images (300 ppi maximum effective resolution)
1200 ppi or higher for bitmap line art

° Color Settings:
CMYK - U.S. Web Coated (SWOP) v2
Total Ink Limit - 300%
Grayscale - Gamma 1.8

FONTS

° Supply only PostScript Pair and OpenType fonts.
° Do not use TrueType, Multiple Master, or Datafork fonts.
° Fonts within Illustrator must be converted to outlines/paths.
° Never use artificial type styles. (When using bold, italic, outline, shadow, or small caps, a font must be provided in that specific style. Do not use selections within the layout application to stylize a font.)